For Immediate Release
GEARBOX DRIVING EXPERIENCE ANNOUNCED AS PRIMARY SPONSOR FOR JEFF CARSON'S #10 SMALL BLOCK SUPERMODIFIED DRIVEN BY BRYAN HAYNES AT OSWEGO SPEEDWAY
OSWEGO, NY — July 16, 2026 — Carson Racing is proud to announce that the Gearbox Driving Experience will serve as the primary sponsor for the #10 Small Block Supermodified (SBS) for the remainder of the 2026 racing season at the historic Oswego Speedway. Behind the wheel of the high-speed, open-wheel machine is veteran racer and 2015 SBS Classic Champion, Bryan Haynes.
This exciting partnership bridges the gap between real-world short-track racing and cutting-edge simulation technology. The Gearbox Driving Experience—a state-of-the-art mobile simulation trailer operated by Weedsport Productions—features professional-grade racing simulators built in collaboration with MARDON PC, a premier custom computer manufacturing and sim technology firm owned by Haynes. The Gearbox brand is owned by Mohawk Northeast, a leader in heavy civil and marine construction under the leadership of Mr. Al Heinke.
Team & Sponsor Perspectives
Mr. Al Heinke, Owner of Mohawk Northeast:
"Mohawk Northeast is proud to sponsor Bryan Haynes this racing season. Creating the vision for The Gearbox simulator at Weedsport Speedway was our first collaboration, and we are pleased to expand on this relationship with our support of Bryan’s racing endeavor this season!"
Jeff Carson, Owner of Carson Racing:
"Bringing Bryan onto our team has been an absolute game-changer. When you are running at a place as fast and demanding as Oswego Speedway, veteran experience isn’t just an asset—it’s a necessity. From the very first session we had with Bryan in the car, the speed was undeniable. He gives feedback that only a seasoned veteran can, and the raw pace we've shown right out of the gate has exceeded all of our expectations. Having Gearbox and MARDON PC on board the #10 side panels makes this team complete, and I’m incredibly excited to see what we can accomplish together."
Bret Moses, General Manager of Weedsport Productions:
"Our collaboration with Bryan Haynes and his team at MARDON PC has been incredibly successful from day one. When we set out to build the Gearbox Driving Experience mobile unit, we knew we needed the absolute best simulator hardware in the industry to give fans an authentic taste of racing. MARDON PC delivered exactly that.
Supporting Bryan on the track is a natural extension of our thriving business partnership. The buzz around the Gearbox brand is growing rapidly, and seeing our colors on a front-running Small Block Supermodified at Oswego is a huge milestone for us. We are thrilled to back Bryan's on-track efforts and can't wait to see the #10 in victory lane."
Bryan Haynes, Driver of the #10 SBS and Owner of MARDON PC:
"This partnership is incredibly close to my heart. On the business side, working with Bret Moses and Weedsport Productions to design and construct the Gearbox simulators has been an incredible journey. Being able to represent the Gearbox brand on track is an honor—especially knowing the deep racing heritage associated with Mr. Heinke and the entire Weedsport family.
I also can’t thank Jeff Carson enough for this opportunity. Stepping into the #10 car is a privilege, and Jeff has put together a phenomenal piece of equipment. I'm deeply grateful for the trust and confidence he has placed in me to wheel this car. Between Carson Racing's preparation, the strength of the Gearbox brand, and MARDON PC’s technical backing, we have all the pieces we need to run up front."
Merging Real-World Grit with Virtual Speed
The collaboration represented on the side of the #10 car is more than just traditional sponsorship. The Gearbox Driving Experience mobile unit, engineered with high-end simulator systems built by MARDON PC, allows fans at racing events and festivals to feel the exact physical forces, steering feedback, and raw speed that Haynes experiences on the asphalt of the "Steel Palace".
Fans can follow the progress of the #10 Carson Racing team weekly at Oswego Speedway.
About Gearbox Driving Experience: The Gearbox Driving Experience, owned by Mohawk Northeast, is a cutting-edge mobile simulation unit operated by Weedsport Productions. Designed for both aspiring racers and enthusiasts, the trailer offers immersive, side-by-side racing simulation on custom-built rigs. Learn more at gearboxexperience.com.
About MARDON PC: MARDON PC is a premier developer and manufacturer of high-end, custom-engineered simulation computers, virtual training platforms, and specialized commercial technology solutions. Learn more at mardonpc.com.
About Oswego Speedway: Known as the "Steel Palace," Oswego Speedway is a legendary 5/8-mile asphalt oval located in Oswego, NY, and is home to the world-famous Supermodified and Small Block Supermodified divisions. Learn more at oswegospeedway.com.
Media Contact:
Weedsport Productions / MARDON LLC Email: info@mardonpc.com | info@weedsportproductions.com Websites: weedsportproductions.com | mardonpc.com
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